Happy Birthday to the APA

In unprecedented times, our community comes together in unprecedented ways: to help, to heal, and to find hope. 

The Animal Protective Association of Missouri is responding to the current realities facing our community by doing what we do best: caring for vulnerable pets and the people who love them. Whether it is finding more than 300 foster families for homeless or abandoned pets awaiting adoption, providing curbside wellness visits through our clinic, or distributing 7,000 pounds of pet food to families in need, the APA is dedicated to fulfilling our mission now, and always. 

While we navigate an uncertain future, several things hold true: 

When every door is closed, the APA’s will always remain open. For pets in need of a second (or third) chance the APA is dedicated to getting them the care and help they need even during this tough time. Since March we have cared for 717 pets. 

We are dedicated to finding loving homes for pets in need. While our methods have changed – we now have significantly more of our pets in foster homes and are doing adoptions curbside – we have found happy homes for 658 pets since March. 

We are dedicated to helping the St. Louis region keep and care for its pets. The APA continues to offer wellness services to our community through our veterinary clinic, the launch of pet food distribution in vulnerable neighborhoods, and continued (but socially distanced) community programs. 

We are committed to finding joy. Animals are great friends and even better sources of fun. Everyone could use a little something to smile about these days, and the APA is committed to continuing to be a bright spot in our community. 

In the spirit of finding joy, we are planning a Fall season full of safe, innovative, and creative ways for our community to stay connected and support our mission. We invite you to consider sponsoring this full season of events, helping us engage more 5,000 people and raise critical funds for our mission. 

Happy Birthday to The APA! 

(we are turning 98 years young) 

We wear our longevity as a badge of honor (and we have to say, for surviving and thriving through nearly ten decades and the current pandemic: we look pretty darn good). Because everyone could use a little reason to celebrate, we have decided to commemorate this birthday with a whole season of fun, including online and digital engagement and remote fundraising events. We invite you to join us in this critical effort to raise funds and friends for the APA. 

Events Overview 

Our Fall Event Calendar will run from September to December, putting your partnership front and center with our more than 50,000 audience members for more than a quarter. These fun, birthday-inspired events will engage more than 5,000 people and help the APA raise critical dollars to continue helping pets in need. 

September: Birthday Announcement – this month will focus on announcing the APA’s 98th Birthday and getting our more than 50,000 social media followers and their friends engaged in a digital cake challenge. A local professional bakery will make a pet-themed birthday cake and friends of the APA will be challenged to replicate it! Bakers will post the results online and the community can vote on the best re-creation (or most hilarious). 

October: Birthday Celebration – this month will focus on engaging donors and friends at all levels in the celebration of the APA’s Birthday. We will engage our community in a birthday-themed photo challenge and a celebratory remote event. Several pet categories will be developed (like cutest cake eater, or best party animal) and participants can once again post and vote for the best of the best. The month will be capped off with a digital cocktail hour, where more than 100 friends and donors to the APA will participate in a fun synchronous night of cocktails, cake, and festivities to celebrate our 98th! 

November & December: Birthday Presents – these months will focus on engaging supporters in their own fundraising campaigns. Through the end of the year, the APA will engage 98 of our closest friends in a special fundraising campaign, where each aspires to raise $98 or more for the organization. Leveraging our deep networks and affinity, we hope to galvanize the community to support animal welfare and our mission in big and small ways! 

Unlike traditional sponsorships, which put your brand and partnership at the center of the excitement for only one night, your Season of Celebration Sponsorship will put you at the center of engagement with our 74,000+ community for the entire last quarter of 2020. We will feature your support and partnership with the APA in creative ways, both through print and digital media engagement and through meaningful connection opportunities with our supporters. 

Sponsorship Opportunities

Sponsorship Impact: Through this campaign we hope to raise $49,000, which will enable us to continue helping the most vulnerable pets in our community and beyond. We’ve been doing this work for 98 years and have no intention of stopping until every adoptable pet has a safe, loving home of their very own. You can help us accomplish this mission.

Presenting Sponsor (1 available): $15,000 

Mission Impact: Underwrites adoption preparation for 50 pets, including vaccinations, spaying/neutering and microchips.

Benefits: 

  • Premier logo placement with link on the APA Birthday Season of Celebration Series event page until January 2021 
  • Premier logo placement on all APA Birthday Season of Celebration Series-related materials (digital and printed) 
  • Video highlight of your company and sponsorship during the virtual APA Birthday Party Cocktail Party 
  • Branded content featuring your company during the virtual APA Birthday Party Cocktail Party 
  • Company sponsorship announced during the virtual APA Birthday Party Cocktail Party 
  • 6 exclusive social media posts highlighting your company sponsorship with a link to your company website (50,000+ reach) 
  • Opportunity to provide company swag or coupons in APA Birthday Party Bags 
  • Company recognition on social media posts highlighting all sponsors of the APA Birthday Season of Celebration Series (50,000+ reach) 
  • Company recognition on all APA Birthday Season of Celebration Series email blasts (24,000+ reach) 
  • 10 VIP tickets to virtual APA Birthday Cocktail Party (including 10 party bags) 
  • Personalized post-series report on total engagement and social media reach for your company

Birthday Wish (2 available): $10,000

Mission Impact: Underwrites the cost for 30 animals to be transferred to the APA from shelters where opportunities for adoption are limited.

Benefits: 

  • Premium logo placement with link on the APA Birthday Season of Celebration Series event page until January 2021 
  • Premium logo placement on all APA Birthday Season of Celebration Series-related materials (digital and printed) 
  • Branded content featuring your company during the virtual APA Birthday Party Cocktail Party 
  • Company sponsorship announced during the virtual APA Birthday Party Cocktail Party 
  • 4 exclusive social media posts highlighting your company sponsorship with a link to your company website (50,000+ reach) 
  • Opportunity to provide company swag or coupons in APA Birthday Party Bags 
  • Company recognition on social media posts highlighting all sponsors of the APA Birthday Season of Celebration Series (50,000+ reach) 
  • Company recognition on all APA Birthday Season of Celebration Series email blasts (24,000+ reach) 
  • 8 VIP tickets to virtual APA Birthday Cocktail Party (including 8 party bags) 
  • Personalized post-series report on total engagement and social media reach for your company

Birthday Friend (4 available): $5,000 

Mission Impact: Underwrites the cost of one pet vaccine clinic in a low-income community where access to veterinary care is limited.

Benefits: 

  • Logo placement on the APA Birthday Season of Celebration Series event page until January 2021 
  • Logo placement on all APA Birthday Season of Celebration Series-related materials (digital and printed) 
  • Company sponsorship announced during the virtual APA Birthday Party Cocktail Party 
  • 2 exclusive social media posts highlighting your company sponsorship with a link to your company website (50,000+ reach) 
  • Opportunity to provide company swag or coupons in APA Birthday Party Bags 
  • Company recognition on social media posts highlighting all sponsors of the APA Birthday Season of Celebration Series (50,000+ reach) 
  • Company recognition on all APA Birthday Season of Celebration Series email blasts (24,000+ reach) 
  • 6 VIP tickets to virtual APA Birthday Cocktail Party (including 6 party bags)

Birthday Cake (1 available): $2,500

Mission Impact: Underwrites the cost to spay or neuter 45 pets. All pets are spayed/neutered prior to adoption in order to reduce pet overpopulation and homelessness.

Benefits: 

  • Company name on the APA Birthday Season of Celebration Series event page until January 2021 
  • Company name on all APA Birthday Season of Celebration Series-related materials (digital and printed) 
  • 1 exclusive social media post highlighting your company sponsorship with a link to your company website (50,000+ reach) 
  • Opportunity to provide company swag or coupons in APA Birthday Party Bags 
  • Company recognition on social media posts highlighting all sponsors of the APA Birthday Season of Celebration Series (50,000+ reach) 
  • Company recognition on all APA Birthday Season of Celebration Series email blasts (24,000+ reach) 
  • 4 VIP tickets to virtual APA Birthday Cocktail Party (including 4 party bags)

Birthday Tribute: $1,000

Mission Impact: Underwrites the care for a nursing cat and her litter of kittens, including vaccinations, spaying/neutering, and microchips.

Benefits: 

  • Company name on the APA Birthday Season of Celebration Series event page until January 2021 
  • Company name on all APA Birthday Season of Celebration Series-related materials (digital and printed) 
  • Opportunity to provide company swag or coupons in APA Birthday Party Bags 
  • Company recognition on social media posts highlighting all sponsors of the APA Birthday Season of Celebration Series (50,000+ reach) 
  • Company recognition on all APA Birthday Season of Celebration Series email blasts (24,000+ reach) 
  • 2 VIP tickets to virtual APA Birthday Cocktail Party (including 2 party bags)

Birthday Supporter: $500

Mission Impact: Underwrites the cost of 50 microchips so, if ever lost, a pet can be reunited with their family.

Benefits: 

  • Company name on the APA Birthday Season of Celebration Series event page until January 2021 
  • Company name on all APA Birthday Season of Celebration Series-related materials (digital and printed) 
  • Company recognition on social media posts highlighting all sponsors of the APA Birthday Season of Celebration Series (50,000+ reach) 
  • Company recognition on all APA Birthday Season of Celebration Series email blasts (24,000+ reach) 
  • 1 VIP ticket to virtual APA Birthday Cocktail Party (including 1 party bag)